Social media posting: SOP template
Purpose: post consistently without mistakes (wrong account, missing approval, broken links). Scope: any scheduled post on any platform. Re-record the scheduling steps with the extension to show your exact tool.
Draft
- 1
Write the post copy and check it against [your brand voice notes]
- 2
Prepare the image/video at the platform's right size
- 3
Add the tracking link [UTM builder or link shortener]
Approve & schedule
- 4
Get sign-off from [owner] before anything goes live
Skip only for pre-approved recurring formats.
- 5
Schedule it in [your scheduler] — double-check the account, date, and time zone
After it's live
- 6
Open the live post and verify the link, image, and tagging
- 7
Reply to comments within [4 business hours]
- 8
Log performance in [your tracker] after 48 hours
Make this SOP yours in minutes
Start with this template, then record the real workflow with the Dyzo Owl Chrome extension — every click becomes a step with a screenshot. Share it with a link; readers never need an account.